Recently, FedEx CEO Raj Subramaniam “downplayed the competitive threat from Amazon’s recent supply chain services announcement.” Subramaniam told Jim Cramer of CNBC’s “Mad Money” that “last week’s announcement versus what FedEx operates is completely different… FedEx is a true end-to-end global network.”
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Driver turnover remains one of the most pricey and harmful challenges fleets face. As competition for qualified drivers intensifies, cost per hire has risen sharply in recent years, “up 14% from 2023 to 2024 and another 24% by 2025.” The ordinary playbook of increasing pay, offering sign-on bonuses or adjusting routes may help short-term relief, but it doesn’t address the underlying reasons drivers exit the industry.
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The world’s tech leaders who are driving the AI revolution are insisting that long standing truck drivers are “actually the foundation of the technology shaping the future.” Recently, Microsoft President Brad Smith exclaimed that a new generation of skilled tradesmen are needed to help coders and data scientists, and Nvidia boss Jensen Huang also predicted that people working to build technology facilities will soon be earning six-figure salaries.
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